Dacia unveils new badge design

Dacia has unveiled a new badge and symbol, which will appear on the company’s motor vehicles from the next 50 {0764260a27b4b31ca71a8adf79c3ae299a61e6f062052eee3f0df84ce9b30ade} of 2022.

The initially new automobile from Dacia to have the redesigned branding will probable be the Bigster SUV, which is set to go on sale in 2022 as the company’s initially foray into the huge SUV market. 

In place of the aged protect design and style, Dacia’s badge is now just the phrase “Dacia” in a stylised blocky font. The company’s upcoming designs will also get a new symbol on their radiator grilles, manufactured from the “D” and “C” letters in the badge.

Dacia has also altered its color scheme from silver and blue to khaki-environmentally friendly, which it suggests “evokes the brand’s closeness to mother nature.” Supposedly, this is also a nod to the company’s rugged SUVs, these types of as the Duster.

Dacia suggests its new branding has been purposefully stripped again, as a reminder of its again- to-basics enterprise design. Denis Le Vot, Dacia’s CEO, outlined the firm’s stance, indicating: “[Dacia is] the brand that consistently redefines what is crucial in the automotive sector.”

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