Dodge Wants Everyone To Learn How To Drive A Demon

Dodge has been a sponsor of the school since 2015, and the new contract represents the most substantial partnership between the two institutions to date. The new partnership includes joint marketing opportunities and sponsored track days across the country. Those who purchase a new SRT Hellcat vehicle will receive a day at the recently-renamed Radford Racing School that helps inexperienced drivers to understand the dynamics of their sports cars in a safe environment.

“Dodge is in our DNA,” said Mike Kessler, Radford Racing School’s general manager. “There’s simply no better way to describe our relationship. Dodge is an icon of American performance with their line of SRT vehicles, and we couldn’t be more honored to showcase the capabilities of these cars every day on our track. Every student who takes one of our courses is simply blown away by the handling, power, and technology that’s engineered into every SRT vehicle. This is the best place on the planet to experience what these cars are made of, on our legendary racetrack and with our world-class team of instructors.”